John-Paul Iwuoha

About John-Paul Iwuoha

John-Paul Iwuoha is a business transformation specialist and founder of Smallstarter. Through his signature training courses and private programs, he has worked with hundreds of African entrepreneurs and business owners to overcome serious challenges with starting, growing, or turning around their businesses. His work and opinions have been featured in several local and international media, including CNN, Business Day, and The Huffington Post. He was named by LinkedIn as one of the Top Global Voices on Startups & Entrepreneurship. Click here to learn more about his signature programs.
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How to identify pure, natural honey from adulterated ‘fake’ honey

By |2020-08-04T19:48:34+01:00August 4th, 2020|Sponsored Content|

Sponsored post Honey is an amazing, refined elixir to the body with natural ingredients made by nature -- containing abundant nutrients, living enzymes, and minerals.  However, after all these are put together, we still have the biggest problem which is the purity and quality of honey.  It is really important to know if honey is [...]

SBP 017: Effective Time Management Tips for Busy Entrepreneurs

By |2020-07-31T10:41:59+01:00July 31st, 2020|Listen to the Podcasts|

Yes, it's shocking. But it is true. Research now shows that up to 50 percent of entrepreneurs are likely to have at least one mental health breakdown in their lifetime. That's according to Michael Freeman, a psychiatrist, and psychologist at USC. Separate results by another researcher and psychotherapist, Dr. Paul Hokemeyer, confirms this. But he [...]

Meet Cameroon, the proud home of pure, natural honey

By |2020-07-25T22:50:04+01:00July 25th, 2020|Sponsored Content|

Sponsored post If there’s a place that guarantees pure, natural, and high-quality honey, it’s none other than Cameroon. Located slightly above the equator, Cameroon is referred to as “Africa in miniature” because its geographical location not only assures rich soils and climatic conditions that favor the growth of varied species of plants, but it is [...]

Africa After 2025: Time to Embrace A Challenging But Exciting Future

By |2020-07-25T15:17:43+01:00July 25th, 2020|Sponsored Content|

Sponsored post In the opening chapter of economist Thomas Piketty's book, Capital in the 21st Century, which focuses on the growing gap between the rich and poor, he cites the Marikana massacre (a 2012 incident in South Africa) as an example of the huge wealth disparities that exist between shareholders and senior management at the [...]

SBP 016: The Simple Rules I Use To Choose Between Business Opportunities

By |2020-07-22T23:10:37+01:00July 24th, 2020|Listen to the Podcasts|

Time is money. It's something I've always heard since childhood. There is even a very popular old song in my country about it. But what does it really mean? I didn't realize what time=money really meant until I started running my own business. People are pained when they lose money. But when we lose time, [...]

SBP 015: Trying To Grow Your Business? You Need To Hear This

By |2020-07-17T11:22:50+01:00July 17th, 2020|Listen to the Podcasts|

Growth is a beautiful thing That's why almost every entrepreneur is looking for new ways to grow their business. Growth brings in customers. Customers bring in sales. And sales increase the size and likelihood of profits. On top of the financial benefits, growth is good for the ego. Growth often attracts a lot of public [...]

SBP 014: 5 Strategies for Setting the Best Price for Your Product or Service

By |2020-07-10T09:29:11+01:00July 10th, 2020|Listen to the Podcasts|

Pricing can be a gamechanger in a business. It is one of those small changes you can make in your business that can yield surprising and outsized results. A lot of businesses are leaving money on the table because their prices are much lower than they should be. Some other businesses are struggling to make [...]

How Kuueza is helping small African businesses penetrate foreign markets

By |2020-07-07T11:57:45+01:00July 7th, 2020|Sponsored Content|

Sponsored post I would like to introduce you to 2 different people.  One is the retailer of African products in Atlanta, Georgia, in the United States. And the other is a medium-size business owner who is a sole distributor of various African prints, beads and handmade ladies bags in the popular Makola market Accra Ghana.  [...]

SBP 013: How To Choose A Good Name for Your Business & Products

By |2020-07-08T11:32:47+01:00July 3rd, 2020|Listen to the Podcasts|

How important is the name of a business? Does it make any difference what you call your business or name your products? Will anyone really care? You will be surprised. Choosing a good name for your business or products brings in much more than commercial benefits. It has strong psychological benefits too. Like a child [...]

How SMEs in Africa can adapt and survive the disruptions of COVID-19

By |2020-06-28T17:53:15+01:00June 28th, 2020|Sponsored Content|

Sponsored postThe impact of the Covid 19 pandemic is no doubt a big hit and unexpected blow to the global economy. Many superpowers are bleeding and for any economic recovery to happen businesses around must return to operation.With the 'new normal' of social distancing, limited contact with customers, and still more Covid-19 cases reported globally [...]