Sponsored post In the opening chapter of economist Thomas Piketty's book, Capital in the 21st Century, which focuses on the growing gap between the rich and poor, he cites the Marikana massacre (a 2012 incident in South Africa) as an example of the huge wealth disparities that exist between shareholders and senior management at the [...]
Time is money. It's something I've always heard since childhood. There is even a very popular old song in my country about it. But what does it really mean? I didn't realize what time=money really meant until I started running my own business. People are pained when they lose money. But when we lose time, [...]
Growth is a beautiful thing That's why almost every entrepreneur is looking for new ways to grow their business. Growth brings in customers. Customers bring in sales. And sales increase the size and likelihood of profits. On top of the financial benefits, growth is good for the ego. Growth often attracts a lot of public [...]
Pricing can be a gamechanger in a business. It is one of those small changes you can make in your business that can yield surprising and outsized results. A lot of businesses are leaving money on the table because their prices are much lower than they should be. Some other businesses are struggling to make [...]
Sponsored post I would like to introduce you to 2 different people. One is the retailer of African products in Atlanta, Georgia, in the United States. And the other is a medium-size business owner who is a sole distributor of various African prints, beads and handmade ladies bags in the popular Makola market Accra Ghana. [...]
How important is the name of a business? Does it make any difference what you call your business or name your products? Will anyone really care? You will be surprised. Choosing a good name for your business or products brings in much more than commercial benefits. It has strong psychological benefits too. Like a child [...]
Sponsored postThe impact of the Covid 19 pandemic is no doubt a big hit and unexpected blow to the global economy. Many superpowers are bleeding and for any economic recovery to happen businesses around must return to operation.With the 'new normal' of social distancing, limited contact with customers, and still more Covid-19 cases reported globally [...]
What do you do when you have a good, well-paid job, but still feel an unstoppable itch to express your entrepreneurial potential? Can a job and a business co-exist, or do you have to choose one and leave the other? Should you keep your job and run your startup as a side business, or should [...]
Sponsored post As an SME, you want a ‘local office’ presence and access in any of the available markets. You desire information about your product availability to consumers, you want information on opportunities available to your SME in any of the African countries, and you want verified regulatory information on local taxes, government levies, trade [...]
You're excited. After weeks of planning and strategizing, your business or new product is now ready for launch. After all the time, sweat and money you've spent developing your concept, the day to earn your big reward has finally come. And sometimes when you're idle, you can't fight the urge to open the calculator app [...]
