The Smallstarter Business Podcast | Hosted by John-Paul Iwuoha2020-05-13T22:58:38+01:00

Listen to the Podcast!

The Smallstarter Business Podcast

Tune in to John-Paul Iwuoha’s unique weekly podcasts for practical tips, advice, and insights that’ll improve your chances of starting, growing, or turning around your business.

If you’re an African entrepreneur, or you do business (or plan to do business) in Africa, you’ll love how John-Paul thinks and talks about strategy, market entry, sales and customer acquisition, growth, expansion, raising capital, developing strong business systems, leadership, and hiring capable and loyal people on your team.

You can listen, stream, or download the weekly podcasts on this page. The podcasts are also available on all podcast platforms, including Spotify, Apple Podcasts and Google Podcasts.

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Latest Podcast Episode

SBP 096: The Art of B2B Sales — How To Sell And Do Business With Big Companies & Organisations

Big companies can make great customers.  They have deep pockets. They’re less price sensitive, and they are more likely to work with you for the long term.  That’s why B2B sales can be an important growth opportunity for your business. In this episode of the podcast, I explore the opportunities [...]

Other Podcast Episodes

SBP 085: The Amazing Power of Building Redundancy In Your Business — 🔥 Hot Topic!

Surprises and change are a constant in business. If the ups and downs of the economy don’t shake you, your customers, employees, or suppliers may disappoint or destabilize your business. Unfortunately, you cannot plan for most of these surprises and changes before they happen. That’s why you need to build redundancies into your business. In this episode, you will learn [...]

SBP 084: How To Export Products From Africa To The World — Insights from Maxwell Adew, Founder @ Kuueza

In this interesting episode of the Smallstarter Business Podcast, Maxwell Adew of Kuueza shares his entrepreneurship story. You will learn how he stumbled on the painful problem that gave birth to the business idea that became his company, Kuueza. Maxwell also shares valuable advice and insights on starting a business, raising capital for business, and how to build a team [...]

SBP 083: “New Level, New Devils.” Why You Should Be Careful What You Wish For In Business

Almost every entrepreneur wants to get to the next level of growth and success in their business. That next level could be to raise more capital, make more sales, build a bigger team, or expand into more locations and grow the business. But for every new level, there will be new devils.  For every new level, there will be new [...]

SBP 082: Is It An Opportunity Or A Distraction? How To Resist FOMO and SOS In Your Business

Entrepreneurs love to find and chase new opportunities.  It could be a new idea, a new product, a new strategy, or a new partnership deal. But how can you be sure that thing is really an opportunity, and not a distraction? Many entrepreneurs get sucked into distractions that cost them a ton of time, money, sweat, and tears. And that's [...]

SBP 081: What It Actually Takes To Grow & Scale A Business — Insights from Kristin H. Wilson of Spurt!

Growth is often on the minds of most entrepreneurs and business owners. How can you grow and scale a business to reach more customers, make more sales, and grab more market share? This episode of the podcast is a peek into a Mastermind Strategy Session from our exclusive Insiders community. During this session, Kristin H. Wilson of Spurt! Shares insights [...]

SBP 080: Is It Better To Be Feared Or Loved By Your Employees? This Is What I Think…

What's the best way to manage the relationship with your employees? Is it better if they fear you, or love you? In this interesting episode, I share my thoughts on how to handle the critical relationship with your employees. You're going to learn the upsides and downsides of using fear and love to motivate your staff. This is an episode [...]

SBP 079: How To Double Your Sales in 90 Days or Less — Insights from Simon Severino of Strategy Sprints

Growing a business is tough for many people who own or run a business. But are there tested and trusted ways to boost the sales of your company?  In this episode, Simon Severino of Strategy Sprints shares some interesting strategies for boosting sales and growth in a business. You're going to learn a lot from this. Comments

SBP 078: How To Enter A New Market Or Find Customers For A New Product

Some people claim that if you have a good product, customers will automatically find you. Unfortunately, this is not always true. The world is full of great products that cannot find customers. It’s hard to penetrate any market with a new product, especially when nobody knows you or your business. This is a common challenge faced by entrepreneurs who have [...]

SBP 077: 5 Important Things To Consider Before Hiring Anyone in Your Business

People provide leverage in business. That’s why to grow a business, you need to build a team. But building a good team starts with hiring. And when it comes to hiring people, it’s often easy to make mistakes. You may hire for the wrong purpose, or hire the wrong person, or hire at the wrong time. Unfortunately, these mistakes can [...]

SBP 076: I Had A Burnout — Life’s Lessons on Health, Wealth And Happiness

At a point in your journey as an entrepreneur, you will experience “burn out”. After several months or years of working hard on your business, you will likely experience some form of physical, mental, or emotional exhaustion. Entrepreneurs are often too focused on the business that we don’t pay enough attention to ourselves. In this episode of the podcast, I [...]